Soul and Salsa Fall Edition
“THE PRICE OF PRETENDING”
In an Artificial World, Authenticity May Be Our Most Valuable Currency.
There was a time when seeing was believing.
A photograph felt like proof. A voice recording sounded like confirmation. Watching someone
speak on camera gave us reasonable confidence that the person actually said what we heard.
Those days are quickly disappearing.
We are living in an era where technology can recreate a person’s voice, generate music, produce
realistic images, manufacture influencers and even create digital versions of human performers.
And the entertainment industry is right in the middle of it.
